Don’t leave your new subscribers waiting!
A welcome sequence is easily one of the most important parts of email marketing. Why?
Because when people sign up for an email list, a large majority (we’re talking over 75%) expect a welcome email.
That being said… here’s an idea of what your welcome sequence could look like!
Introduce you + your brand and let them know what you do and why you do it.
Solve a Problem
Show them how what you do solves a common problem for your subscribers
Share a Personal Story
Share a story of yours to relate to your subscribers
Share the Benefits of Working with You
Time to show ’em what you can do! Share the short term and long term benefits of working with you.
Share Your Offers
Give them the chance to work with you by sharing your offers (even better if you have a sweet sale going on!) and don’t forget to include testimonials!